38995246208 - Data Implementation & Analytics Specialist

<p><strong>Schedule: </strong>Full-Time, Monday to Friday, 8am to 5pm </p><p><strong>Location: </strong>100% Remote</p><p><strong>Time zone: </strong>PST (Pacific Time Zone) </p><p><strong>Contract: </strong>Independent contractor </p><p><strong>Duration: </strong>Long Term </p><p><strong>Payment: </strong>Open to be negotiated </p><p></p><p><strong>About the client: </strong></p><p>This Los Angeles-based fashion brand has become one of the most recognizable names in fast fashion, known for its bold, trend-driven styles and strong presence across social media. With a focus on body-inclusive designs and rapid product turnover, the company has built a loyal global following by delivering affordable, influencer-backed fashion at scale.</p><p></p><p><strong>About the role</strong></p><p>A fast-paced, high-volume fashion eCommerce brand is rolling out Northbeam as its new multi-touch attribution platform. We’re looking for a data pro who can own the end-to-end implementation, stitch data across Google’s marketing stack, and turn raw signals into crystal-clear insights the growth team can act on daily.</p><p></p><p><strong>What You’ll Tackle</strong></p><p><strong>Northbeam Deployment </strong></p><ul> <li>Lead discovery, scoping, and phased rollout</li> <li>Map &amp; validate data streams (Shopify/BigQuery, marketing APIs, pixel events)</li> <li>Build and QA multi-touch attribution models that reflect real customer journeys</li> </ul><p></p><p><strong>Google Ecosystem Mastery </strong></p><ul> <li>Configure GA4, GMP (Ads, CM360, SA360) &amp; BigQuery for clean data hand-offs</li> <li>Establish rigorous UTM conventions &amp; server-side tracking to improve signal loss post-iOS 17</li> </ul><p></p><p><strong>Data Pipeline &amp; Warehousing </strong></p><ul> <li>Design ELT workflows (Fivetran/Airbyte or equivalent) feeding a centralized warehouse</li> <li>Own schema management, data quality monitoring, and automated anomaly alerts</li> </ul><p></p><p><strong>Reporting &amp; Insight Generation </strong></p><ul> <li>Develop Looker/Tableau dashboards that surface daily cohort ROAS, MER, and LTV</li> <li>Run ad-hoc analyses (SQL, Python, or R) that influence budget allocation and creative testing</li> </ul><p></p><p><strong>Cross-Functional Enablement </strong></p><ul> <li>Train channel managers on reading Northbeam &amp; GA4 outputs</li> <li>Partner with dev team on tag governance and site-speed impact</li> <li>Present findings to executive leadership in plain English</li> </ul><p></p><p><strong>Success Milestones</strong></p><ol> <li><em><strong>30 Days: Northbeam architecture designed, implementation timeline locked, key stakeholders trained on data prerequisites</strong></em></li> <li><em><strong>60 Days: Core data feeds live, attribution models yielding actionable insights, first dashboards shipped</strong></em></li> <li><em><strong>90 Days: Full funnel visibility achieved, lift in blended ROAS tracked, data QA processes automated</strong></em></li> </ol><p><strong>Requirements</strong></p><p><strong>Must-Have Qualifications</strong></p><ul> <li>3+ years hands-on experience in eCommerce data analytics or marketing tech implementation</li> <li>Proven Northbeam (or similar MTA platform) setup— pixel, API, server-side, &amp; event taxonomy</li> <li>Deep expertise with Google Analytics 4, Google Ads, BigQuery, and Consent Mode</li> <li>SQL fluency; comfortable writing and optimizing complex queries</li> <li>Familiarity with Shopify (or comparable cart) data structures &amp; event payloads</li> <li>Strong storytelling chops—able to translate technical findings into clear business actions</li> <li>Track record of improving attribution accuracy and driving growth team efficiency</li> </ul><p></p><p><strong>Bonus Points</strong></p><ul> <li>Python/R scripting for advanced modeling or automation</li> <li>Experience in a high-SKU, drop-heavy fashion or beauty environment</li> <li>Prior work with ad platforms beyond Google (Meta, TikTok, Snap, Amazon Ads)</li> <li>Knowledge of privacy frameworks (GDPR, CCPA) and server-side tracking best practices</li> </ul>