39908194151- Meta Media Buyer

<p><strong>Meta Media Buyer – Affiliate Marketing</strong></p><p><strong>Employment Type:</strong> Full-Time / Remote</p><p><strong>Industry:</strong> Affiliate Marketing / Performance Marketing / DTC</p><p></p><p><strong>About the Role</strong></p><p>We’re seeking a high-performance Meta Media Buyer with deep experience in affiliate marketing and high-volume ad buying. This role is ideal for someone who thrives on data, moves fast, and knows what it takes to profitably scale offers with $10K+/day in ad spend.</p><p>You’ll take full ownership of campaign architecture, creative testing, and optimization strategies to consistently drive results across Meta platforms (Facebook + Instagram).</p><p></p><p><strong>Key Responsibilities</strong></p><ul> <li>Manage and scale Meta Ads campaigns (Facebook &amp; Instagram) with daily budgets of $10K+ per offer</li> <li>Build and launch full-funnel media strategies optimized for conversions (UGC ads, advertorials, lead gen, ecommerce)</li> <li>Run systematic creative testing frameworks and identify winning combinations of hooks, copy, formats, and landing pages</li> <li>Work closely with affiliate and funnel teams to align creatives, pre-sells, and checkout flows for maximum CVR and ROAS</li> <li>Track performance daily across metrics like CTR, CPM, ROAS, CPA, AOV, LTV using platforms like Triple Whale, RedTrack, and Meta Ads Manager</li> <li>Stay ahead of platform changes, creative trends, and compliance shifts—pivoting strategies as needed</li> <li>Implement and troubleshoot CAPI, pixel setups, and UTM tracking for full-funnel attribution</li> <li>Optimize based on performance data and deliver weekly reporting on campaign outcomes and scaling opportunities</li> </ul><p><strong>Requirements</strong></p><p></p><ul> <li>5+ years of hands-on Meta media buying experience, preferably in affiliate or direct-response environments</li> <li>Proven track record managing $10K+/day in ad spend per offer across multiple geos or verticals (beauty, wellness, finance, health, etc.)</li> <li>Deep understanding of ad creative hooks, thumb-stopping visuals, UGC, and compliance best practices</li> <li>Fluency in campaign architecture (CBO, ABO, broad testing, Advantage+ shopping) and audience segmentation</li> <li>Experience with third-party tracking tools (e.g., RedTrack, Triple Whale, Hyros) and A/B testing tools</li> <li>Strong analytical and decision-making skills—comfortable pulling and interpreting data to drive strategy</li> <li>Self-starter attitude with a bias toward execution and results; thrives in a remote, high-autonomy environment</li> </ul><p></p><p><strong>Nice to Have</strong></p><ul> <li>Experience working with affiliate networks, CPA/CPL models, and high-volume landing page funnels</li> <li>Familiarity with native ad compliance and white/gray hat scaling strategies</li> <li>Ability to provide creative briefs and collaborate with editors, copywriters, and designers</li> <li>Experience testing across new Meta placements (Reels, Advantage+ Shopping, Instant Forms)</li> </ul>